We are absolutely BLOWN AWAY by the social media campaign that our new Nonprofit Partner TechLit Africa ran on its Instagram page. For Valentine's Day, they challenged their supporters to pose for pics in their favorite CLOZTALK apparel to show their love for the cause: building computer labs in rural African schools.
TechLit Africa's mission is to foster digital literacy. There is a surplus of technology in America and scarcity in rural Africa. TechLit Africa bridges the gap by repurposing laptops and tech equipment to build computer labs in rural African schools. TechLit Africa believes that everybody should live on a level playing field and that the adoption of technology is the most effective equalizer. Their vision is that every child is able to access and leverage modern tools to learn and reinvent their world.
As you can see, their supporters rallied to raise awareness!
